Brand Insights
Mogul by DubbleBlack
the data speaks and investors gain the confidence to carve the right line.
The Map for Smarter Investments
Mogul turns the intent and transaction data flowing through DubbleBlack’s Peak Networks into actionable intelligence for investors, strategics, and operators. Instead of relying on backward-looking reports or surface-level research, Mogul provides real-time signals of category growth, brand traction, and consumer demand.
WHY IT MATTERS
PE and VC firms need more than hunches, they need predictability. Mogul surfaces the data that reveals which categories are climbing, which brands are breaking out, and where capital should be deployed for maximum return. With quarterly trend reports, category indexes, and custom insights, Mogul gives investors the map before the market catches on.
HOW IT WORKS
By aggregating anonymized clicks and conversions across Peak Networks, Mogul identifies patterns that reflect consumer appetite in real time. Those signals are distilled into insights for investors through dashboards, indexes, and custom reporting engagements. The result: sharper deal flow, stronger conviction, and a competitive edge.
THE ADVANTAGE
Mogul helps investors and operators see what’s coming next, not just what already happened. Whether it’s spotting a breakout DTC brand, tracking the momentum of an emerging category, or quantifying market demand, Mogul delivers clarity that drives smarter capital allocation.
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